Category: Press_Releases

The only question is, what color would you want? One can never be too careful this time of year – last week we received the press release stating an embargo was in effect on the latest Polaris RZR (complete with video) until Monday morn, 9am EST. “Polaris is excited to unveil its newest RZR, built […] More »

Polaris brought it. The 2024 SCORE Championship kicked off at the 37th San Felipe 250 this past weekend, where the Polaris Factory Racing team maintained their UTV racing dominance, with Cayden MacCachren claiming first UTV Overall and 2023 UTV Pro Open Champion Brock Heger securing second. The recently unveiled Gen 2 Polaris RZR Pro R […] More »

A pattern is emerging. The 2024 Progressive Grand National Cross Country (GNCC) Series presented by Specialized, an AMA National Championship, hosted round four, the FMF Camp Coker Bullet, at Moree’s Sportsman’s Preserve in Society Hill, South Carolina. Saturday saw some amazing racing conditions as the rain tapered off much earlier than expected. The afternoon race […] More »

The icon turns 20 and Yamaha celebrates in style. It seems like only yesterday to your ATVC editors, but somehow it’s been two full decades since Yamaha unleashed the YFZ450R upon a world that was ready to return to stock ATV performance after being teased by the potential in models like the Raptor 660R and […] More »

Making the best even better. Gearing up to defend its dominating 2023 SCORE series Championship season, Polaris Off Road, the leader in off-road vehicle innovation, will unleash the second generation of its championship-proven RZR Pro R Factory at the San Felipe 250. The upgraded iteration boasts an all-new one-piece chassis, comprising a stronger, stiffer frame, […] More »

As close as many of us are going to get to one. At even a passing glance, it’s clear ARGO’s new Sasquatch XTX isn’t your run-of-the-mill off-road machine. As the first production models of what ARGO claims is the world’s most advanced amphibious off-road vehicle roll off the line, ARGO is producing a new series […] More »

Yamaha awarded over a million dollars in grants for 2023. Yamaha Motor Corp., USA, is proud to announce the Yamaha Outdoor Access Initiative (OAI) contributed over $1 million in grant awards in 2023, marking the largest annual funding total since the program’s inception in 2008. This significant increase, nearly double from the previous year, reaffirms […] More »