ATV Industry Facts: Did You Know?

From humble origins…

Lucas Oil is active in our industry both with their products inside of our machines and their dedication to racing/ covering racing for the masses. The company turns 30 this month – but did you ever wonder how they started?

The year was 1989 and founder Forrest Lucas needed to find a way to keep the engine of his big rig running smoothly over long-haul truck drives in sweltering temperatures on highways across Arizona and the American southwest.

Rather than add to existing oil products, he formulated his own. In the years that followed, the company grew exponentially as Lucas quickly built upon the four core products that started it all – Heavy Duty Stabilizer, Fuel Treatment, Power Steering Stop Leak, and Transmission Fix.

Shortly thereafter, Lucas Oil entered the marine industry and proceeded to introduce an outdoor/sportsman line before really making a name for itself in motorsports. Soon enough, the fledgling business that began with just four employees tirelessly working towards making their dream a reality had become a lubricant powerhouse, with 500 full-time employees. The global demand for Lucas Oil Products ultimately led to the opening of a state-of-the-art, 350,000-square-foot flagship distribution and production facility in the rural southern Indiana town of Corydon, just north of the Ohio River.

Today, Lucas Oil Products encompass the most diversified range of segments in the automotive, powersports, marine, industrial, outdoor, and motorsports marketplaces, producing more than 300 premium oil products, which is the largest variety of shelf products of any oil company in the United States, and boasts distribution to 48 different countries.