ATV Industry Facts: Did You Know?

Not a motorcycle!

Before becoming a scribe for Motorcyclist magazine, a Honda engineer by the name of Joe Minton became the first human to lay eyes upon the first Japanese ATV on American soil. Torrance California, specifically.

The machine was the Honda US (ATC) 90 and the year was 1970.

Bonus Fact: Early ATVs were not to be marketed as motorcycle-related because motorcycles were perceived as being dangerous and ridden by shady individuals. It was the family market Honda was after.