Episode 4 is live and focuses on a little thing we call trust. The crew at Polaris is thrilled to share the fourth installment of Polaris’ Tough Doesn’t Quit: Defending Dakar series, “Trust”. In the high-stakes environment of the Dakar Rally, trust between the driver and co-driver/navigator is absolutely crucial. With no GPS to rely […] More »

We did the race and we did the machines. Now let’s check out the drivers. This week’s episode dives into the drivers who make Polaris’ Dakar efforts possible. To build a deeper connection with the American fanbase, Polaris has brought together an American driver and navigator team. Brock Heger and his navigator, Max Eddy Jr., […] More »

No, not the guys who invented the airplane. The latest episode of the “Tough Doesn’t Quit” series from Polaris Off Road, featuring The Wright Brothers (Family) – Rodeo Royalty and the “First Family of Toughness.” If you’re not familiar, The Wright’s are Rodeo Royalty, with all four brothers established competitors in pro rodeo, riding broncs […] More »

The man of the hour. To follow up on last week’s Baja 1000 victory, the latest installment of Polaris’ Tough Doesn’t Quit content series is featuring Brock Heger. This episode provides an inside look at Heger and the Polaris Factory Racing team as they tackle the unmatched challenges of the Baja 1000. It highlights the […] More »

Team USA has arrived to compete this weekend. The AMA U.S. ATV Motocross Team of Bryce Ford, Joel Hetrick and Brandon Hoag has arrived in the Czech Republic to contest in the 2024 Federation Internationale de Motocyclisme (FIM) Quadcross of Nations this coming weekend. The trio will attempt to collect the team’s sixth title since […] More »

Mark your calendars. Segway Powersports invites the industry and its enthusiasts to join them online on August 24th as they introduce an exciting new model to their cutting-edge line of off-road vehicles. The live-streamed Keynote address will include a technical presentation highlighting the many innovative performance, safety, and comfort features of its latest model introduction […] More »

2022 sees some new Talon 1000 models. Honda has announced its 2022 Talon 1000 sport side-by-side lineup, comprising standard and FOX Live Valve iterations of the Talon 1000R, Talon 1000X and Talon 1000X-4. The six-version family benefits from a number of upgrades for the new model year, many of which are focused on enhancing the […] More »