Controlled chaos? Yup! Hoonigan is back with a brand-new series — the Hoonigan Rally Speedrun Championship. Launching with six high-octane episodes, this isn’t your average time trial. Each installment throws one driver and one machine into battle against the clock on a purpose-built rally course that’s equal parts chaos and precision. Designed by rally expert […] More »

We’re yelling Timber! American Honda has announced that new TrueTimber co-branded apparel is now available online. This launch marks the continuation of a multifaceted partnership between the two brands. The collaborative apparel line features a variety of head wear, shirts and outerwear, available in both camouflage and non-camouflage options. “We are thrilled to launch this […] More »

It’s showtime! Even if you don’t fancy yourself much of a racer aficionado, it’s tough not to get excited about Daytona. Not only does this high profile round kick off the ATVMX National Championships, it always tells us northerners that winter’s grip over the land is nearly at an end. Not to worry if you […] More »

The storm arrives. The fifth episode of Polaris’ Tough Doesn’t Quit: Defending Dakar series, “Into the Storm” is live. With the pressure to defend their title, the Sébastien Loeb Racing and RZR Factory Racing team faces the grueling challenge of winning this iconic race for the second consecutive year. As they push through the Prologue […] More »

We did the race and we did the machines. Now let’s check out the drivers. This week’s episode dives into the drivers who make Polaris’ Dakar efforts possible. To build a deeper connection with the American fanbase, Polaris has brought together an American driver and navigator team. Brock Heger and his navigator, Max Eddy Jr., […] More »

The Machine has arrived. In this, the second installment of Polaris’ Tough Doesn’t Quit: Defending Dakar series, “The Machine”, we remember that the equipment plays a major role in the successes or failure of Dakar. In this episode, we dive into the development and testing of the championship-proven RZR Pro R Factory machine as Brock […] More »

No, not the guys who invented the airplane. The latest episode of the “Tough Doesn’t Quit” series from Polaris Off Road, featuring The Wright Brothers (Family) – Rodeo Royalty and the “First Family of Toughness.” If you’re not familiar, The Wright’s are Rodeo Royalty, with all four brothers established competitors in pro rodeo, riding broncs […] More »