The Yamaha BLU CRU has cause for celebration this off-season. Yamaha Motor Corp., USA, celebrated another off-road racing season with a series of podium sweeps and championship victories. Yamaha BLU CRU racers took top accolades across the AMA ATV Motocross (ATV MX) and Grand National Cross Country (GNCC) series, reaffirming the YFZ450R as the leading […] More »

The long drought is over! Dear ATVC: Been thinking about getting back into the sport after a couple decades away to show the trails to my own kids now and was completely blown away to discover the only sport ATV on the market is the Yamaha Raptor 700R. What happened to the Honda EXs, Yamaha […] More »

The last quad standing also happened to be the recipient of some impressive mass centralization. Dear ATVC: I remember a few years back now all the companies were talking about “centralization of mass”. Then it sort of just disappeared. What happened? Was it just a fad? Actually, no. You’re right in that you don’t hear […] More »

Music to our ears. Sure, we could go all technical on you and explain that because 2-stroke engines boast combustion events twice as often as a 4-stroke, the resulting exhaust note can come successively fast enough to buzz but why not put this theory into practice? 2-strokes, because of environmental concerns, are relegated to the […] More »

These guys just keep doing good for our industry. Yamaha Motor Corp., USA, through its Yamaha Outdoor Access Initiative (OAI), has announced the successful completion of employee volunteer workdays at key OHV recreation sites in California and Georgia in celebration of National Public Lands Day. The volunteer efforts brought together more than 60 Yamaha employees […] More »

Going out on top. Yamaha Motor Corp., USA, is officially commemorating the end of an era with the final chapter of the YXZ1000R – the industry’s first and only true manual-transmission Side-by-Side (SxS). As 2025 marks the last model year for both the YXZ1000R and YXZ1000R SS (Sport Shift) models, the machine went out in […] More »

$8-mill strong and still accepting applications. Yamaha Motor Corp., USA has announced the latest recipients of its Yamaha Outdoor Access Initiative (OAI) grants for the second quarter of 2025. With this round of funding, the program has now invested more than $8 million across over 550 projects since 2008, reinforcing Yamaha’s leadership in protecting and […] More »