Video: Tough Doesn’t Quit – Shad Mayfield

The Money-man gets the spotlight in the latest Tough Doesn’t Quit episode.

Polaris’ latest Tough Doesn’t Quit episode featuring Team Polaris athlete and tie-down roping PRCA 2-Time World Champion Shad “Money” Mayfield.

As he trains to win his 3rd World Championship title at NFR 2025, Shad’s remarkable resilience and mental toughness, despite facing intense injuries, has made him a prominent figure in rodeo as he continues to compete at highlight levels. Shad brings to life Polaris’ core pillars of hard work and dedication, and embodies the true ethos of toughness.