US Highland: ATV Manufacturer Tragedy

  Domestic ATV Manufacturer Suffers Tragedy Only a little over a month since opening their doors for business, American ATV and cycle manufacturer US Highland has suffered a terrible setback/ human tragedy. On May 30th 2010, US Highland opened its doors and welcomed the public to showcase its new 33,000 square foot headquarters including R&D […] More »

  Comments | By - January 1, 1970

Codemasters’ Rally Racing Game Trailer Arrives

  And Getting Dirty Has Never Looked So Good So it may not be the typical definition of ATV riding, anyone who has witnessed rally car racing cannot deny that it’s off-roading at its finest!  Need further proof? Look no further than wild-man Travis Pastrana’s participation or the intensity of this year’s X-Games event.  The […] More »

  Comments | By - January 1, 1970

Approaching Deadline for Polaris T.R.A.I.L.S. Grant Program

  Domestic manufacturer steps up with trail-grant funding Trails are the lifeblood of ATVing and certain companies realize that maintenance, safety and education initiatives, and lobbying to make land available for us all to enjoy doesn’t come cheap and go above and beyond to offer assistance.  Take for example ATV manufacturer Polaris and their incredible […] More »

  Comments | By - January 1, 1970

Tragedy at Off-Road Race Results in Governmental Intervention

  By: Jason Giacchino Sadly it’s human nature to wait until tragedy strikes before action is taken and in the off-road world, it appears as though that very situation is unfolding. Federal officials are promising tighter scrutiny of off-road racing nationwide after a deadly accident in Lucerne Valley made headlines. The California crash, in which […] More »

  Comments | By - January 1, 1970

Kawasaki Hopes New Lender Will Spark Retail Sales

  By: Jason Giacchino Here’s a riddle for the brainteaser crowd: What does General Electric have to do with your ability to potentially come home with a brand spanking new Kawasaki ATV? The answer is everything as Kawasaki Motors Corp., U.S.A., and GE Money, the consumer lending unit of General Electric Company have announced a […] More »

  Comments | By - January 1, 1970

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