Company Profile: STI Tire & Wheel
A New Company That’s Been Around for A Long Time
Ours is an industry where unique situations can develop- take STI Tire & Wheel for example. It is a newer brand name, but the company behind it has been testing, developing, and manufacturing tires and wheels for many years. Their rich experience with ATVs and side-by-sides has provided them the ability to design superior, already-proven products. We witness this phenomenon often in the ATV industry as it isn’t uncommon for companies to create products for other companies or under various branding.
STI prides itself on their connection with the lifestyle and considers their position within the industry an opportunity to get out and ride every chance they have. They say there are two things they love most about this business: Introducing new products and getting out to ride at events nationwide. They have been doing both for a long time.
On the product-introduction side, they’ve designed and delivered a wide range of tires, from the versatile Black Diamond to the Tech 4 sport line on over to the latest Outback Max mud tire. And for the wheel market, they’ve introduced products for all sorts of interests from the 14-inch Pro-Lite wheels to the diverse HD Alloy line that includes the bold HD5 Beadlock for today’s big-bore UTVs.
STI knows how to design a product from the ground up, develop it to its highest potential and then bring it successfully to market – that’s proven time and time again. “Our goal is to provide products that meet your specific needs for tires and wheels and deliver great value.”
Setting them apart from most brands, and perhaps key to their longevity, is STI’s fondness for getting out to enjoy their products and meet other STI owners in the process. “We look forward to events such as the Rally On The Rocks in Moab, Utah; and the two Mud Nationals events held annually in Louisiana and Minnesota, plus events like the Windrock Spring Jamboree in Tennessee, the White Knuckle Event at Tennessee’s Brimstone Park; and the Big6 Grand Prix Race Series we support in California and Nevada. We’re proud to support these and other events, and to help with groups like Friends of the Paiute in Utah who do great work to keep us all riding.”
It’s about more than just manufacturing and selling tires. To them it’s personal too. “We would love to meet you out on the trails or at a race. If you see an STI product display, come and say ‘Hello’.”
You can always email them too: info@stitireandwheel.com
Official Site.