A look at the sales stats side of things. Prior to the mid-2000s, ATV sales were in the neighborhood of 1-million units sold annually. The market came to a crashing halt in 2008 when the nation slipped into a recession brought about by the housing crisis. One of the first areas consumers begin to cut […] More »

ATV Racing is often treated as the side-show event to other forms of powersports racing (be it by our two-wheeled cousins, Monster Trucks, Tractor Pulls etc.) but from a sales perspective, year after year, more ATVs are sold than MX, dual-sport, motorcycle and scooter sales combined. This means many manufacturers can afford to lose money […] More »

It’s no secret that the entire recreation industry is slow compared to years past and while your ATV Connection editors are anything but doom and gloom reporters, we do like to share industry trends so that consumers are aware of what’s going on behind the scenes. Polaris Reports Decreased Sales in the 3rd Quarter Polaris, […] More »