It seems like the hot news this week centers on side-by-sides as two major announcements have found their way to our offices worth passing on. The first news bit comes from American Honda, who have announced that production of Honda side-by-side MUVs will transfer in 2013 from Honda de Mexico to Honda of South Carolina […] More »

Rapala, the world’s favorite fishing lure and Polaris, the recognized leader in the powersports industry, have formed a strategic marketing partnership, further elevating Rapala’s ICE FORCE brand, which serves the ice fishing market. This partnership completes Rapala’s fifth business alliance with a Minnesota based company throughout 2012, adding the renowned Polaris brand to Rapala’s industry […] More »

We’re once again pleased to share news of continued growth and development of our powersports industry despite a shaky global economic climate: Polaris broke ground on an expansion of the Company’s Product Development Center near Wyoming, Minn. Since opening in 2005, the 126,000 square foot research and development facility has been pivotal in Polaris’ ascent […] More »