Dear ATVC: I cannot count how many UTV/SxS brands out there now. Is the market big enough to absorb this many choices (over 100)?? knukey This is an excellent question- one that warrants a deeper examination. Side-by-sides have been a round a lot longer than most people realize. In fact going as far back as […] More »

Yamaha Motor Corp., USA, the best-selling Sport ATV brand in America, announces its supported 2016 Side-by-Side (SxS) and ATV racers who will compete in the all-new YXZ1000R pure sport SxS and aboard the class-leading YFZ450R sport ATV. Commanding the ATV MX effort for Yamaha in 2016 is four-time AMA Pro ATV champion Chad Wienen on […] More »

The Lucas Oil Regional Off Road Series-Southern California is pleased to welcome Yamaha Motor Corporation as the 2016 Checkered Flag Sponsor. The “Yamaha Checkered Flag” will be waived as each of the series 150-200 drivers cross the finish line during the remaining 7 rounds at fan favorite tracks in both Lake Elsinore and Glen Helen. […] More »

Yamaha Motor Corp., USA, is introducing two new Special Edition (SE) models to its growing line of Side-by-Side (SxS) vehicles. Yamaha’s YXZ1000R, the world’s first and only pure sport SxS, and Wolverine, a new standard in off-road capability and comfort in a SxS, both receive new SE versions for 2016. The new YXZ1000R SE features […] More »

The new Yamaha YX SxS has been knocking on the UTV markets door for some time, and it’s finally just kicked it down. This 3-cylindered monster really opened up after exhaust and tuning modifications, so HMF went ahead and built an arsenal of parts to completely enhance the new machine. The Yamaha YXZ 1000R SxS […] More »

Yamaha Motor Corp., USA, announces it started production on the Racing Blue/White and Blaze Orange/Black versions of the all-new YXZ1000R this month. The world’s first and only pure sport Side-by-Side (SxS) vehicle is proudly manufactured at Yamaha’s U.S. factory in Newnan, Georgia, for worldwide distribution, capping a historic 60th Anniversary for Yamaha in 2015. The […] More »

After months of speculation, rumor and teaser trailers, Yamaha Motor Corp., USA, finally introduces the all-new YXZ 1000R, the world’s only pure sport Side-by-Side (SxS) / UTV vehicle. Boasting a high-performance 3-cylinder 998cc engine with a class-defining 5-speed sequential shift manual transmission, the two-seat Yamaha YXZ 1000R provides a superior driver-connected experience in the dunes, […] More »