Honda Unveils New TrueTimber Gear

We’re yelling Timber!

American Honda has announced that new TrueTimber co-branded apparel is now available online. This launch marks the continuation of a multifaceted partnership between the two brands.

The collaborative apparel line features a variety of head wear, shirts and outerwear, available in both camouflage and non-camouflage options.

“We are thrilled to launch this extensive line of gear and apparel to TrueTimber and Honda fans,” said TrueTimber CEO Rusty Sellars. “Our partnership with Honda and the Honda HRC Progressive team continues to thrive, and it’s gratifying to offer products that are designed for customers of both brands. Whether you’re spending time in the woods, at the track or at the farm, there is a little something for everyone.”

The collection features options for outdoors and powersports fans alike. Select lifestyle apparel items featuring TrueTimber’s Atera camo pattern—which can be found on Honda ATVs and UTVs—are designed to perform and conceal in the field. Honda HRC Progressive items give fans the opportunity to wear the same trackside gear the team and riders wear.

Honda and TrueTimber co-branded apparel is available now through the online store and at local Honda powersports dealers across the nation.

About American Honda
Honda began motorcycle sales in America in 1959, and today offers a full range of Honda motorcycles, scooters, all-terrain vehicles (ATVs) and side-by-sides in the U.S. Innovative technology always has been a Honda trademark, showcasing pioneering engine and chassis design that has set the standard for excellence for more than 65 years. Honda also has announced plans for battery-electric powersports products. Honda Powersports products have been built in America for 45 years, and today, all Honda side-by-sides and ATVs are made in America at Honda manufacturing plants in Timmonsville, SC, and Swepsonville, NC, using domestic and globally sourced parts. Learn more at https://powersports.honda.com.