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Rider Supporters?

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Old Dec 20, 2001 | 01:33 AM
  #1  
lonestarbanshee's Avatar
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Does anyone know a company, or companies that are currently taking applications for rider support? I am trying to find some, and have applied to G-Sport, K&K, and many others. Thanks for your time,
 
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Old Dec 20, 2001 | 12:22 PM
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While you can apply to any company that produces/sells anything quad related, you do not have to limit yourself to just those companies.

A few racers in our series were sponsered by WD40 and lava hand soap!

Also, depending on your age, you could try some local bars near the tracks you race. Softball teams do this all the time. After the game some of the team usually goes to the bar for a few cocktails. Also try local resturants.

Remember that a business will only sponsor you if they can get something out in return for their investment. Examples...

A pizza place near the track might be interested so that riders would stop there after the race.
A local bike/quad store may be interested to get some local exposure.
A diaper company will not have any interest in sponsoring a quad racer.

So approach any one that you can provide a benefit too. Remember that you are trying to sell yourself to a company. And in sales, it is nothing but a numbers game. The more people you contact, the better your chance of success. Also make sure you look and act professional when applying. And if you get a sponsor, keep them update weekly, drop off pictures of you racing (with their name visible) and of banners you put up.

Here is analogy from my stock car days that the driver taught me in the bars...If you walk into a bar and ask 100 women to go home with you, 99 of them will slap you in the face. But 1 out of 100 will say yes. Now if you pick 3 women in the bar and approach them, chances are 1 of those 3 being the one to say yes is slim and none.
 
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Old Dec 20, 2001 | 01:43 PM
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<< Here is analogy from my stock car days that the driver taught me in the bars...If you walk into a bar and ask 100 women to go home with you, 99 of them will slap you in the face. But 1 out of 100 will say yes. Now if you pick 3 women in the bar and approach them, chances are 1 of those 3 being the one to say yes is slim and none. >>





Nice. [img]i/expressions/face-icon-small-happy.gif[/img]
 
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Old Dec 20, 2001 | 05:53 PM
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Well, I have sent in to G-Sport(no reply), K&amp;K(they told me to send them a hard copy resume.. maybe).

I like your illustration about the women... I think I will try that[img]i/expressions/face-icon-small-smile.gif[/img]
 
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Old Dec 20, 2001 | 06:59 PM
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Before you send your resume into other people look at as the person receiving it.

Would you sponsor some one that sent in what you are holding?
Are there pictures?
What am I going to get out this guy?

Be hard on yourself. Don't look at as your resume, but rather something you received, and opened on a bad day at the job.

Say your the boss and your employee just arrived late to work. Now the delieries are late and your customers are calling and yelling at you. Finally as you eat your PB&amp;J sandwich at your desk you open the incoming mail. Bill..Bill..Crap Letter..Wait what is this? A resume for what? This guy wants me to send him money for him to race?

With this mind set look at your resume. What makes it stand out? What grabs the guy's attention to make him want to sponsor you? Is it the picture of you and your quad and all the trophies? Is it the area you race in and the number of people you could be reaching in ads?

Look at it this way. Major players in the ATV industry (Nacs, K&amp;K, LS, Leagers etc) get hundreds of resumes a year for sponsorship. They are all sitting in a pile with the others. The ones that get the attention of the guy making the decision will win. Not too flashy that it cannot be taken seriously but enough to stand out. Which is what they want at the track. Some one to stand out and get their name out there. These type of companies know (and expect) what you will do for them at the track.

Other companies (local pizza places) may not get a single resume for sponsorship. So your resume must be geared different. Here you want to make them feel that the investment in you will be worth it. Tell them exactly what you will be doing for them.

All in all, you will need to change your resume for each situation that you apply for. Not lie, but focus it in a way that the company getting your resume will approve of it. When ever possible do it in person. But good luck.

Personally, I have been offered sponsorship before from some &quot;bigger&quot; companies involved in racing. I refused it solely on the grounds that I do race for myself and that is it. I did not want the hassle, or should I say responisiblity of a sponsor. But how did this offer come about? By spending money at the place so they knew me. And also I always presented myself in professional way. Both at the track and in their business. They knew that if I accepted the offer, that I would be a good investment. And not because I was winning, because I have yet to win an overall race yet.
 
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