I just received this update regarding the sale of Bombardier Recreational Products and thought I would pass it along.


You have most likely read articles or heard rumors and speculations about the upcoming sale of Bombardier Recreational Products, a division of Bombardier Inc. Bombardier Recreational Products includes the Evinrude(r) and Johnson(r) outboard engine brands, along with Sea-Doo(r) personal watercraft , Ski-Doo(r) snowmobiles, Bombardier(r) ATV and Rotax(r) engines.

Interest in our division has been astounding! Since the April 3 announcement, we've received correspondence from many companies from all over the world, and have narrowed down the preliminary bids to 30 firms. This month, we'll narrow the field again to roughly five companies, who'll enter the final selection phase. We expect to have a winner announced later this summer.

Obviously, during this transitional time period, there have been areas of concern and question regarding this sale, and how it affects the Evinrude and Johnson brands:

* No direct competitor will become the new owner of Bombardier Recreational Products.

* Bombardier Recreational Products will remain intact, operating as a single entity and carrying on business as usual.

This means that the Evinrude and Johnson brands will continue to compete with existing manufacturers just as they have in the past. And all warranties, promotions, advertising, etc., are still on track.

To help keep our dealers and boat builders informed, we've created a weekly newsletter. We'd like to also share it with you. Welcome to "The Real Deal," our way of getting real, truthful, accurate information into the boating industry at weekly intervals. At Evinrude and Johnson, we publish The Real Deal to give accurate and timely news on our business, including the sale of Bombardier Recreational Products. It's the only official word on: the latest information on the sale transaction itself; important news from the division and elsewhere; and damaging rumors-where we address them HEAD ON.

Dealers may have shared information from The Real Deal with you. Now it's available for your own reading. The Real Deal will be updated on our Web sites each week, but we'll also send you a reminder e-mail as new issues are posted.

Please check back often for the latest news on www.evinrude.com and www.johnson.com. As always, we appreciate your support.

Dave Thompson
Director of Communications
Bombardier Boats and Outboard Engines Division


(r), TM Trademarks of Bombardier Inc. or its subsidiaries.

 

Thanks for the info man. Nice to know.