Cody Miller’s all smiles. Can-Am factory pilot Cody Miller won the 2019 World Off Road Championship Series (WORCS) SxS Pro class championship after scoring enough season points and wins to triumph in a head-to-head tiebreaker against his own brother and teammate Hunter Miller. “Days like today make it all worthwhile,” said Cody. “It was a […] More »
Be not afraid. Let’s be honest, owning an ATV or SxS comes with certain responsibilities if we want to be able to play long and hard with our equipment. The internet has literally taken the fear out of do-it-yourselfing a lot of maintenance that we wouldn’t have felt confident enough attempting just a few short […] More »
Off-season? What’s an off-season? Can-Am Apache Backcountry Track Kits are in dealerships and now is the time for owners to outfit their Can-Am ATV and/or side-by-side vehicles with the Apache Backcountry Track Kit – purpose-built for winter’s deep powder and challenging snow. Apache Backcountry kits are available for many Can-Am ATVs and side-by-side vehicles, including […] More »
Alphabet soup time. In a marketing move even we can’t quite rationalize, BRP and PBR have partnered up. Specifically the Can-Am Off-Road brand and Professional Bull Riders have entered a multi-year partnership. The move brings together two of the most prominent brands within the ranching, farming, and cowboy world. The two entities will celebrate the […] More »
Up, up and away. Well, we do like modern road-going multi-wheelers like the Can-Am Spyder and Polaris Slighshot but there’s no denying those moments when we wish we could go from carving the canyons to sailing freely over the mountains. As amazing and science fiction-like that must sound, someone out there decided a motorcycle hub […] More »
Can-Am has a new five-year plan. BRP’s analyst event in Melbourne, FL, where the company unveiled its new five-year plan. The target is for annual revenue growth of 10% to $9.5 billion and 15% annual Normalized EPS growth to $7.50 by 2025. This is to be achieved by growing its Can-Am business to $5 billion […] More »
Can-Am has electrons on the mind. BRP furthers its exploration of electrification by showcasing at Club BRP 2020 six different electric concepts within its current product lines and beyond. These concepts give a glimpse of what the future could hold, among others, for both of its current product lines and for other potential segments. As […] More »