Originally Posted by wedgeracer
forget dealers in voice, think dealers cost, there is a huge profit over that !
Can't speak for the auto industry,but I can for what we paid for Polaris atvs and the money isn't there that you may think. I held the dealer sheets in my own hands. If there was a huge profit I sure would have made a heck of a lot more money than I did. And so would the other techs and owners. The money is in parts mark up,accessories and kick backs at the end of year on number of units sold and a percentage of total Polaris accessories/parts we sold. I was privy to that information also. That's where our year end bonuses came from. The rest of this money went back into the shop to help with operation expenses.