Future home of industry. Ground has been broken this week in Fernley, Nevada for Polaris’ first multi-brand distribution center. Strategically located 30 miles east of Reno, Nevada, the Fernley location will offer Polaris close proximity to its strong dealer and customer base in the western region of the US as well as provide accessible transportation […] More »

Two decades of service here in the US. Last week Honda associates and guests celebrated the 20th anniversary of production at Honda of South Carolina Mfg., Inc. (HSC), which makes ATVs and side-by-sides for North American and global markets. HSC also marked the completion of a $45 million expansion project announced in 2016, and the […] More »

The all-new Yamaha Wolverine R-Spec Side-by-Side (SxS) vehicle production is in full swing this month at Yamaha’s U.S. factory in Newnan, Georgia. Yamaha dealers are receiving units this month – just in time for spring hunting and summer off-roading seasons. The all-new Wolverine R-Spec sets a new standard in off-road capability and class-leading comfort. It […] More »

We know, we know, the first thing that comes to mind when you think of Detroit is auto- manufacturers. We would also accept “Motown Records” for those of you old enough to remember such things. However, Gibbs Sports is hoping to add ATV manufacturing to the list. The company’s first foray into the ATV business, […] More »