Tag: press release

Rapala, the world’s favorite fishing lure and Polaris, the recognized leader in the powersports industry, have formed a strategic marketing partnership, further elevating Rapala’s ICE FORCE brand, which serves the ice fishing market. This partnership completes Rapala’s fifth business alliance with a Minnesota based company throughout 2012, adding the renowned Polaris brand to Rapala’s industry […] More »

We’re once again pleased to share news of continued growth and development of our powersports industry despite a shaky global economic climate: Polaris broke ground on an expansion of the Company’s Product Development Center near Wyoming, Minn. Since opening in 2005, the 126,000 square foot research and development facility has been pivotal in Polaris’ ascent […] More »

Can-Am absolutely refuses to let a still-recovering economy slow them down and nowhere is this fact clearer than in this, news of their latest Outlander. Combining the charms of the big 1000 X mr and the Outlander 650, Can-Am has mudders in mind with this one. The all-new Can-Am Outlander 650 X mr is the […] More »

Never one to rest on its laurels, we’ve received word that Can-Am is set to release an all new family of side-by-sides for 2013 and if spec sheets are any indicator, it looks like the competition is going to be playing catch up. The new-from-the-ground-up Can-Am Maverick1000R is built to offer industry-leading performance, precision-engineered handling […] More »

When it comes to camping via ATV, concerns of storage are often legitimate and even the most portable of tents can be a bit cumbersome to transport. A sleeping bag or blanket can be a bit easier but that still leaves you sleeping on the ground and without protection from the elements. Enter the ATV […] More »

We can’t help but snicker when we hear of collaborations by companies with common themes- in this case one need only look skyward at night to find a correlation: Blingstar, Rockstar, Polaris (which is commonly known as the North Star) and J Star Motors have put together a race team they’re calling Wolfpack. The Wolfpack […] More »

With the 2013 model year fast approaching, it’s with great enthusiasm that we’re able to pass along what Polaris has in the works for their extensive ATV lineup. New ATV’s for youngn’s and more experienced riders abound. Check ’em out!