Podium-Proven YXZ1000R and YFZ450R claim victory across the nation. Yamaha Motor Corp., USA, announces several Side-by-Side (SxS) and ATV bLU cRU racers are leading the way in the 2019 racing season, including locking in another championship at the Lucas Oil Off-Road Racing Series (LOORRS) at Wild Horse Pass Motorsports Park in Chandler, Arizona, and more […] More »

Ready-built adventures Yamaha Style. Yamaha Motor Corp., USA, is expanding its “Destination Yamaha” rental program with new locations across the country featuring the most comprehensive and diverse line of adventure vehicles available to rent from a leading powersports manufacturer. Destination Yamaha provides opportunities for families and individuals to experience new and exciting adventures they may […] More »

Excitement incarnate. Many of us use ATVs for racing and competition. While it’s a fun, family activity rife with excitement and camaraderie; most of the manufacturers actually reward riders for competing on their equipment. Take Yamaha for example- Yamaha’s latest bLU cRU program offers racing bonuses ranging from $15,000 to winning a YXZ1000R for eligible […] More »

DWT has announced contingency program awards for ATV & UTV racers that achieve success while racing on DWT products. Nearly four hundred thousand dollars is on the table this season for participants in ATV and UTV classes. To be eligible to earn contingency awards racers must: Use 4 DWT wheels AND 4 DWT tires in […] More »

VP Racing Fuels has announced a new support program targeted at racers across the entire spectrum of motorsports in the US. The “VP Racing Fuels Elite Program” helps celebrate the company’s 40th Anniversary this year while recognizing the thousands of racers past and present whose loyal support helped VP achieve its industry-leading position today, according […] More »