Originally posted by: maddog56
Like it really matters? You can get hung up on something ethical like that and claim to be on a higher moral plane, but in real life neither your choice not to buy or my choice to buy mean a gosh darn thing.

Originally posted by: maddog56
Euro Enduro

For a company interested in helping to shut down riding areas they sure are making a bad move sponsoring a European enduro team.

I looked through the website back through 2000 and I didnt see any mention of donations to activist or anti-motor vehicle environmental groups. But if you could find the article that stated what Camelback was doing I'd appreciate it.

Like any good ad sales guy, after we gave them some nice coverage I approached CamelBak about running some ads on ORC. I was told by Lea Morrison, "... That while there was little or no budget for the online and/or off-road market, I should contact Stacy Stanley of Sasquatch Advertising in Portland, Ore. their ad agency. I was rudely informed by Ms. Stanley, "CamelBak has no interest in advertising to, or supporting the off-road market, now or anytime in the future." At which point she abruptly terminated the conversation.

The best 600 endurance motorcycle racers in the world convened in Brive la Gaillarde, France for the 76th “International Six Days of Enduro” (ISDE) from August 27 through September 1, also considered as the World Championship competition for the sport. Thirty-two countries were represented during this week of intense off-road racing. The CamelBak-sponsored French National Team came away with the title more than 8 minutes ahead of its nearest opponent, thanks to the hard work of David Frétigné, Cyril Esquirol, Eric Bernard, Marc Germain, Olivier Rebufie and Sebastien Guillaume. In addition to the collective team title, the members also found individual success, with Marc Germain winning the 125cc championship, Cyril Esquirol claiming the 250cc 4T title and David Frétigné rising to the top of the 250cc 2T category. With the mercury pushing upwards of 40°C (106°F) in the shade early in the week and muddy conditions making for difficult handling later in the week, the team member’s CamelBak hydration systems were essential equipment to their success.