The Honda dealer said the 500 would be comming in late fall, when I was there this summer and they were asking $10,000+16% tax when they came in (not Joking)but I never been back since.Can,t see why the Rubicon would take so long there are SP H.Os and 660 Raptors are already on the floors in town and they were released after the Honda.Know that the Rubicon is turning into old news I think the dealer will come down on his asking price.